Client:

King Magazine, Sweden

Disciplines:

brush pen lettering, vignette design, graphic design, hand drawn editorial design

Usage:

magazine

Lettering vignette for King Magazine

Lettering vignette for King Magazine

Client:

King Magazine, Sweden

Disciplines:

brush pen lettering, vignette design, graphic design, hand drawn editorial design

Usage:

magazine

Challenge

Joakim Kullmer, Art Director at King Magazine, one of the largest magazines for men in Sweden, needed a vignette for an article series. This vignette was to span over four issues of the magazine.

Solution

Joakim was unsure of which style that suited the visual form of King. So, I started with exploring some different directions. After finding a suitable style of lettering, inspired by a Bukowski quote-poster design that I had previously designed, I started sketching. After many sketches and several rounds of refining sketches it was scanned into the computer. I then traced it and re-drew it from scratch in Adobe Illustrator. After setting the ground I added textures to get the right feeling.

Inking for King Magazine.Sketch for King Magazine.Final lettering for King Magazine.

I really recommend Björn. He delivered excellent results, was truly service minded along the way and delivered everything right on time. He also has a reasonable pricing and a professional mindset.”

Joakim Kullmer,
Art Director at King Magazine

Printed artwork.
King Magazine cover.
Printed artwork.
Close-up of final artwork.
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